The Guide provides tools and ideas for
students to develop their public awareness campaign.
The task: create
a public awareness campaign about fire and why it must be managed
sustainably in northern Australia.
The goal is to ensure it meets a particular audience’s
needs. Students will need to consider how this information will
help inform the targeted audience to make decisions, to problem
solve and/or to take actions.
The problem/challenge is that there needs to be scientific
evidence to back up the position taken in the campaign.
Guide is designed to facilitate and scaffold the learning
process for students in order to develop their public awareness
- What is the task? What don't we know that we need to find out
- How could we work collaboratively? What tools will help
- What strengths do we individually bring to the team?
- What do we as a team need to be particularly mindful of?
- What will it look like if we do it well?
- What are the smaller steps involved in the task?
- What do we need in order to develop a road map for our
Teacher Facilitation (offline)
This student investigation is the process of identifying and
resolving the issue of burning for land management, as there are
confusion, contradictions and a range of viewpoints. Students will
justify their ideas for clarifying confusions around this
Teachers would need to determine the amount of explicit
teaching, modelling and practice their students would need
with the following key processes:
- Clarify their own learning goals and create a road map to get
- Analyse various public awareness campaigns to determine key
features and criteria for a quality public awareness campaign
(examples in RHS column).
- Examine how a science topic is presented in the popular media
compared to how it is presented in a scientific text.
- Examine and practice note-taking strategies – a
two-column approach with one side showing the key ideas and the
other side containing personal reactions, comments, questions
(could be written, graphic representation or diagrams).
Students may need explicit teaching and practice to:
- Develop a mind map using online tool such as
Inspiration as a way to show their understanding of the complexity
of fire as a management tool after completing their notes.
- Review the 6 thinking hats: Are students familiar with using
the 6 thinking hats? What reviewing/modelling/practice may be
It is recommended that student teams explore Burning
Issues. Each member could keep a journal (wiki or blog) of
their thoughts, questions and ideas as they develop. A class wiki
would be one way for teams to work together and keep everything in
Teams will need to decide who will do what and construct an
action plan. The team will need to evaluate (Plus, Minus
Interesting) some of the tools in order to decide which online
note-taking tools will best suit their group's needs.
A key part of the task is for students to identify an
appropriate audience. The Visitors’
Centre offers some guidance for students (through the Public
Surveys and the Meeting
Room). Students could also survey their own community in order
to inform their campaign.
Identifying your audience
The target audience is …
Will they need this information to become informed, to make
decisions, to problem solve and/or to take actions?
What idea do I want to explain?
What do they know already?
What confusion is there?
What suggestions do I have to clear the confusion? I need to
convince them to …
The most appropriate product/s would be …
How can I justify my suggestions and product/s?
Criteria for Success
Is there an authentic audience who can be part of the
Your work will be judged by ...
Your product must meet the following standards (Rubric
developed with students)